Entrepreneurs Information for entrepreneurs seeking finance

Executive Summary

We find that entrepreneurs' operational and financial visions are best communicated when they submit a concise (about 2-3 pages in total) Executive Summary. Please ensure the following points are included:

1. Brief company description & purpose
    History
    Current ownership

2. Description of the product or service
    What are the unique selling points (USPs)
    Patents

3. Production & Development

4. Marketing plan
    Why now
    Analysis of the market (size and competition)
    Target customers

5. Revenue model (including pricing)

6. Current financial statements (if available) and projections

7. Personnel plan
    Full resumes of key management (highlighting industry and market expertise)

8. Specific business goals and relevant timelines

9. Current investors and other sources of funding to date

10. Funding needs